How to Make Money on YouTube: 7 Pro Tips
YouTube is half the internet: that’s 1.9 billion users logging in every month. But at the same time, 500 hours of video are uploaded to the site every minute.
7 ways to earn income from your YouTube channel, complete with step-by-step instruction
Table of Contents
1. Join the YouTube Partner Program
2. Sell your own merch
3. Create sponsored content
4. Become an affiliate partner
5. Get your fans to pay you directly
6. Use crowdfunding
7. License your content to the media
How to make money on YouTube
1. Join the YouTube Partner Program
The YouTube Partner Program is how regular YouTubers get access to special features on the platform.
You don’t need to be a partner to make money on YouTube (just setting up an AdSense account and getting views is enough to handle that), but being a Partner makes it a lot easier.
Step 1: Start a YouTube channel
Don’t worry, we have a handy guide for this. It’s called ‘How to create a YouTube channel.’
Step 2: Make your channel successful enough that it meets the YouTube Partner Program requirements
To join the program, you need a minimum of 1,000 subscribers and 4,000 watch hours in the previous 12 months.
Step 3: Set up an AdSense account
This is simple. Just follow YouTube’s official guide to AdSense accounts
Step 5: Submit to ongoing reviews
As a YouTube Partner, your channel will be held to a higher standard, according to YouTube. You have to follow not just the YouTube Partner Program policies, but the Community Guidelines. Not to mention staying on the right side of copyright law..
2.Sell your own merch
Maybe you identify as a content creator first, and entrepreneur second. (Just remember that even Drake sells t-shirts.)
You’ll need a separate website to handle purchases. If you want to link it directly from your videos (and you do), refer to YouTube’s list of approved merchandise sites.
Step 4: Enable your YouTube Partner merchandise shelf
YouTube Partners can also use the shelf feature to sell their channel’s merchandise. If you’re eligible, follow YouTube’s instructions to enable it.
Step 5: Promote your product in your videos
This is where your charm comes in. Wear or use your merch in your videos. Feature viewers who have bought and are using it. (If we were on another platform, we might call this ‘user-generated content,’ or possibly ‘solid gold’).
Pro tip: Don’t forget to say thank you. Because it’s polite. But also because it’s an excuse to remind people how great and popular your product is, one more time.
. Create sponsored content
You don’t have to be on Instagram to be an influencer. The advantage of the #sponcon strategy is that you don’t have to give YouTube a cut of your earnings. You negotiate directly with the brand, and they pay you directly. No wonder it’s a popular way for YouTubers to make money.
Find a brand to partner with
Quality is important, when it comes to the names you work with. You probably already have a wish list of dream brands. Whether you’re aiming for the stars or building yourself up grassroots-style, make sure you perfect your brand pitch before you send it.
Be transparent about your #sponsored #ad
Sponsored content is advertising. That means you need to make sure you’re in step with Google’s Ad policies. The FTC (U.S.) and ASA (U.K.) both have guidelines of which you should be aware, too, if you’re American or British.
How much money can you make on YouTube?
YouTube revenue relies heavily on AdSense. In simple terms, YouTubers get paid for each ad view on their channel. But rates vary across geographies, demographics, and even industries (software ads may have a higher CPM than, for example, clothing ads).
On average, YouTubers make between $3 and $5 per 1,000 video views through AdSense. If your channel is reaching a lot of people, this can stack up to a pretty paycheck. It’s not uncommon for big creators to cash out upwards of $200,000 each month from AdSense alone.
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